Local marketing is a must for businesses that serve a specific community. Without local marketing tactics, it can be challenging for local businesses to gain a competitive edge. Local marketing often combines a variety of online and offline strategies, but in today’s digital business environment,...
Author:Adam
Marketing a business through social media is essential for the modern-day market. Social media can help people feel connected to each other, institutions, companies, and small businesses. By creating a social platform for business, brand awareness can spread by using an organic method. Best Social Platforms There are a variety...
Today’s average office environment does not exactly suffer from a lack of communication channels. A nearly constant drip-drip-drip of emails, Slack exchanges, text messages, video calls, and impromptu hallway conversations can easily overwhelm. Not only is bouncing back and forth between communication channels stressful, it...
With over one billion users, Instagram is a powerful platform that reaches across the world. Making its start as a simple photo-sharing app being used between friends, Instagram has gone on to become one of the largest commercial markets. From professional photography offerings to innovative...
While many aspire to entrepreneurship, very few understand the challenges that it presents. It may be a lucrative career to pursue, but it isn’t without its difficulties. It requires a lot of time and hard work, after all. And no matter how good your idea...
It is impossible to ignore visual content because it is everywhere in our daily life. You can see it on the streets, on your phone screens, and even on giant billboards. And now you have your brand or personal blog and desire to improve the...
One of the many buzzwords in Internet hosting has been the cloud. You see this word almost everywhere in modern-day language. However, the majority of people don’t know what the cloud is. It is a way for them to sound like they are educated about...
The beginning of our tale starts in late 2016. Alexei Orlov sat in a Florida boardroom with his colleagues. Amongst them, CEOs and other influential c-suite members of several world-renowned agencies that together created a global corporate marketing giant that housed over 5,000 clients in...
If the vast majority of users use search engines to browse the Internet, why not incorporate a search bar on your e-commerce site? Guiding potential customers provides direct benefits not only to those customers, but also to your business. With a search bar, visitors to your website...
Attention is a resource of limited supply. Each of us only has so much attention to offer, making our time precious to us. Outside of the workplace however, our attention is rarely compensated with hard cash. On social media, gaming sites, and content delivery platforms...