To rev up support for Prezly’s Global PR Survey 2020, they’ve teased out some of the current findings to show the current state of public relations professionals workflow habits. With all of the technology and services at our disposal, early results show a whopping 55% of...
There has been a rise in live and recorded concerts and entertainment efforts thanks to COVID-19 and viewers are all winners because of it.It’s especially challenging times for those who previously had live performances scheduled. Those that are agile and quick to pivot have an...
Apr
Content performance optimization, for all intents and purposes, is like SEO 2.0. It still contains the concept of the most current SEO principles and also includes a very important point – the ability to keep a unique tone and voice. No one wants to read...
With more companies being forced to sell and advertise online because of sheltering in place orders, NS8’s Don McCoole, Sr. Director of Solutions Consulting and Client Success. shares insights on which types of businesses are currently at the most risk and recommends how they can...
Called “The Loneliness Epidemic,” the days of social distancing have created gaps in physical human connection. With the rise of digital hashtag #AloneTogether, we have never been more alone, yet had more opportunities for digital connection than ever before. Even before COVID-19, 52% of American...
With the current economic strains, every SMB is impacted right now. Many don’t have a 30- or 60-day runway during these times and must turn to online ordering, marketing and communications to help supplement. For the brick and mortar stores that haven’t relied on digital...
Virtually chatting with many former office-only employees, there’s been an interesting anecdotal trend in comments, “I’m actually happier at work now.” Probing a bit more it tends to come back to a toxic office environment. From inept leadership to simply co-workers who don’t get a...
Brands will be more connected to consumers on social media than ever before. Why? Because we are all home. We are in front of our screens more and may simply need time to decompress more. There’s nothing better than seeing a brand on social who has...
In light of the massive event and conference cancellations and postponements due to coronavirus, the team at Forbes8 have moved quickly to create and launch a FREE digital summit to support businesses needs right now. Many entrepreneurs have relied on events such as SxSw and...
It’s easy for any brand to send out a blanketed email talking about a crisis or trend. As the recipient of hundreds of brand emails and social messages, there’s been a clear distinction of those “getting it right” and those severely lacking in empathy and...