May
Weekend Favs May 11 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to...
Having trouble growing your brand? Combining experiential and influencer marketing strategies might just be what your campaign is missing. Marketers have long segmented events and social, allotting each a distinct budget and entrusting the roles to different teams. But they are even more powerful when combined. According to...
Digital marketing is in high demand as businesses have started to understand the importance of an online presence. This means that there is plenty of money to be made for those that want to set up a digital marketing agency. Being able to generate revenue in a variety...
When it comes to marketing something as close and personal, and important, as your own business, you may feel confused or even hesitant in how to start and how much to spend. There’s nothing wrong with starting out with a small business and not having...
A powerful strategy and program that many large and enterprise companies are exploring is employee advocacy. The concept of employee advocacy centers on employees sharing about their company, their jobs, work culture and professional interests on social media. Said differently, it is about companies equipping...
According to Facebook, Pixel works like this: “When someone visits your website and takes an action (for example, buying something), the Facebook pixel is triggered and reports this action. This way, you’ll know when a customer took an action after seeing your Facebook ad. You’ll also be able to...