Even if you’re not engaged in eCommerce, you still want your website to reach its intended audience. The question of the day is, which is better for traffic generation and branding, social media or the website itself? Once upon a time, the main question asked of...
Marketing is one of the most underrated parts of any kind of business. People always think about operations and human resource management when it comes to running a business. These two might be important, as they are any company’s lifeblood. Without them, you would just...
In order to optimize your website and reach the widest possible audience, SEO should be a crucial part of your marketing strategy. Well-executed SEO gets your site to the top of search results and brings more visitors your way. The result? More money in your...
There has been a rise in live and recorded concerts and entertainment efforts thanks to COVID-19 and viewers are all winners because of it.It’s especially challenging times for those who previously had live performances scheduled. Those that are agile and quick to pivot have an...
Apr
It’s no surprise that with the increase in popularity of social media sites, the world of online dating is gaining traction. Dating apps are popping up on multiple platforms, allowing people to connect with others online. Social media sites like Facebook and Instagram that were initially...
As the COVID-19 pandemic brought business-as-usual to a halt, Alicia Tillman, the CMO at SAP, knew that this was a new opportunity to deliver on SAP’s promise to its customers—to help the world run better and improve people’s lives. “The situation we find ourselves in allows us to...