When does customer retention happen? A common misconception about customer retention is the idea that customer retention happens after you have a customer. In reality, customer retention begins with marketing. There are a variety of marketing strategies and tactics you can use to increase customer retention. In...
content marketing
Are you paying someone to post on social media every day to advertise vacancies or generate clients for property management services? If you’re working hard on social media and you’re not getting the results you want, this article will help you get better results. If you’re...
Social media offers an incredible platform for businesses of all sizes to engage and interact with new and existing customers and clients. In this guide, we’ll look at how to come up with social media content that is relevant and useful to your target audience. Before...
Photography, now more than ever, is becoming the art of the people. Back in the day, getting into photography had such a steep barrier to entry. Only the rich and the professionals had cameras in the 1950s. That all changed with companies like Kodak and...
Today’s business industry relies heavily on technology, and many organizations turn to an online presence for success. A critical asset to generating online glory and driving traffic to your website and brand is content marketing. A common content marketing mistake is failing to perform regular content audits. Content audits...
How many times has someone told you to go create content – as if that’s some sort of articulate directive you can follow. People say stuff like, “content is king,” “start a blog,” or “if you put it out there, people will come!” But at...
Curtis Ray, President and CEO of SunCor Financial If you are looking to create successful, marketable content that the younger generation will find appealing, it’s time to drop the traditional marketing methods, put yourself in their shoes, and head over to the latest trend, TikTok, the...
To become successful in your social media campaign, you should post the right content on the right platform. As there are a ton of these platforms available, it may be confusing to understand the type of content that would work best in specific platforms. This is why we...
03
Aug
How to Improve Your Blog
A blog on a business website can be incredibly powerful when done well. Blog posts give businesses the opportunity to showcase their expertise and useful information, but also to publish content which will appear in search engine results for relevant search terms. However, far too many...
Customer-facing aspects of sales software solutions are what the designers’ hell is made of. The product should be intuitive and easy to navigate without reading a laundry list of instructions. So you use the industry-standard layout with traditional grids. This makes the solution look boring,...