Canadian Social Media Marketing Management Services | Canadian Social Web Jedis | influencer marketing
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For years, we’ve been hearing rumors that the big social media platforms have been looking for ways to remove the “like” button. Facebook, for example, has already added reaction buttons to posts, in recognition that the purely up/down nature of the “like” might not be enough. And...

For digital marketers, the annual “State of Social Media” report from Buffer has become an important way to understand the big, macro-level trends happening within the social media world. The new 2019 report interviews more than 1,800 digital marketers from a wide range of organizations....

Amtrak has a new twist on the classic social media influencer strategy. As part of its new #AmtrakTakeMeThere promotion, Amtrak is willing to offer free round-trip travel on any long-distance train route as well as $1,000 in travel cash for fans and followers who can demonstrate that...

Advertising and promoting your products on social media requires an entirely new mindset from advertising on other platforms. If you’re used to advertising in print media, on radio or on TV, be forewarned: social media is a much different animal. For one, advertisers are no longer in...