Social media is a key part of most advertising budgets. Content creation, videos, images – everything costs money. And then you have to consider ad expenditures on PPC and ads. Professional social media marketing can cost between $1,000 and $20,000+ per month. Fortune 500 companies can easily spend millions of dollars...
Social Media Marketing
A new report from the Pew Research Center is almost certainly going to cause you to question your view of Twitter. Listen to Twitter CEO Jack Dorsey talk, and you’d think that almost all U.S. adults are using the social media platform, and that tens of millions of everyday...
As you read these lines, tens of millions of businesses are using Instagram in order to connect with potential customers online, and if you have already started your online journey as well, then you should seriously consider doing the same. According to The State of Instagram Marketing 2018, 68% of all...
With more and more people joining social media, marketing & being relevant to each social media platform has become crucial. Managing social media demands considerable expertise and plenty of time. And this requires resources, primarily in the form of a social media expert. Although you...
Wouldn’t it be great if there was a clear and simple formula to successful Instagram marketing? Well, there’s not one way to do things well on Instagram, but there are several principles that, if followed, will lead you to a stronger following, more leads, and a higher conversion...
Social media is constantly changing so you need to be aware of all the trends that work right now so you can be as effective as possible as you service your clients. Make sure that you constantly review the social media marketing strategy you use...
For years, we’ve been hearing rumors that the big social media platforms have been looking for ways to remove the “like” button. Facebook, for example, has already added reaction buttons to posts, in recognition that the purely up/down nature of the “like” might not be enough. And...
Whether you’ve been in business for a long time or are new to the field, no doubt you know the importance of marketing. Whether you are marketing your services or products for the first time, or gearing up for a new product release, there are...
When utilized correctly, Instagram can be so much more than a brand-building and content sharing platform. It can be an interactive connection between you and your audience. It gives you power to generate more leads for your business. This is not a venture that should be taken lightly....
Social media is an incredible tool for those people that want to advance their careers. These platforms can help grow businesses as well or can hurt the reputation of a business if the account is managed poorly. For those people thinking that surfing Facebook at...