If you’re in business, no doubt you’ve heard of cross-channel marketing. From big brands down to freelancers, every business needs to expand its reach to connect to its audience. Now, you might know you need a cross-channel marketing strategy, but understanding exactly what that entails is a challenge. Let’s start by...
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A successful marketing campaign requires taking care of multiple tasks. Before starting it, it is crucial to think about: your target audience;your main goals;your offer;your media channel;your way to engage people;your marketing resources. In other words, you should understand what goals you want to achieve. In such...
Can you attract and recruit top talent on Social Media? Absolutely because, today, everybody, including top talent from all around the world is on social networks. Over the last decade, social media has changed the online game forever. It had a major impact on the way...
Do you feel like your brand is lacking awareness and attention that it deserves? You keep writing informative content and promoting your business but it still doesn’t appear in search results and seems almost invisible. Search engine optimization (SEO) is a powerful tool that can help you reach higher...
The co-working industry has absolutely exploded within the last several years, which is why there are now over 80 million square feet of flexible workspace in the United States alone. With so many spaces available, it can be hard for users to find the perfect...
Building a flourishing career in social media advertising is incredibly rewarding. This is a field that has continuously gone from strength to strength in recent years. However, this is also a professional field that comes with its challenges. Of course, as a social media advertising professional,...
Social media is vital to sales acceleration strategies these days. You need to keep up with the latest developments in social media marketing if you want to scale your sales. Facebook has unveiled a major new feature last year, which is essential to sales acceleration. Brands...
Having a digital marketing strategy is essential if you want to stay competitive in your industry. But as a small business owner, you have limited time. What can you do to differentiate yourself in your space? It All Starts with the Website You would be surprised at how many business owners...
Social media is proving to be one of the most cost-effective mediums in advertising today. In the last decade, the percentage of users in America has grown. Ten years ago, approximately 20% of the American population was using social media. In 2019 almost 80% of...
There’s no doubt that social media marketing has long since been a favorite channel of Internet marketing professionals worldwide. When social media platforms initially started coming out, many people decried it as a temporary fad that would pass with time. That raises the question: will social media...